Museum Institutional Strategic Planning

Analysis-Based Innovation

White Oak specializes in institutional strategic planning, often working with museum managers and/or Board-level committees to produce Opportunity Assessments, Community Needs Assessment, Concept Development Plans, Strategic Master Plans, Institutional Logic Models, Implementation Plans, Museum System Specifications and Evaluation Audits for museums, science centers, children’s museums, history museums, aquariums, other family learning centers and cultural attractions.

Institutional Logic Model Sample

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The Institutional Logic Model is an idea to consider in your future planning. The Logic Model recognizes that a museum like yours provides many benefits to your communities, and a customized logic model provides you with an evaluation tool. Every museum is different, and your community has distinct needs and you have unique resources. A Logic Model helps you align effort with impact, and to connect funding sources to needed community outcomes.

White Oak’s most comprehensive planning service is our Strategic Master Plan. Several museums, however, need only parts of the overall plan, so White Oak also offers components such as a Concept Development Plan, an Attendance and Pricing Study, a Theater Feasibility Study, a Marketing Plan, a Staffing Plan or any other custom approach that meets a museum’s unique needs. In some cases, our reports embrace existing planning work and are co-authored by our client’s staff and advisors.

On any given project, a team of experienced professionals is assembled to bring the latest and most successful thinking and problem-solving solutions to your project. Our in-house expertise covers many aspects of programming, marketing and operations, and we typically augment this experience with the best practicing professionals.

Each planning area presents your solutions in a formal report done for a fixed cost. We can also work on an ad-hoc consultation basis, billing hourly by our rate card.

For more information, please talk to us to request a free Museum Planning Services Booklet.

Performance Analysis and Benchmarking Services > Facility and Architectural Development >
Executive Production Services > Museum Master Plans >